![marketing-and-selling](https://cdn.brewersassociation.org/wp-content/uploads/2021/01/CBC-sales-marketing.jpg)
Making Your Brewery Website ADA Compliant: Ensuring Accessibility and Protecting Your Business
This seminar explains the state of ADA website accessibility, how to avoid getting sued, and what to do if you receive a demand letter.Read More
You are using an outdated browser not supported by The Brewers Association.
Please consider upgrading!
You make great beer. But how will anyone know that if you don’t market it effectively and get your products in front of potential customers? This section is all about helping you get the word out about your beer. Discover resources for effectively marketing through traditional channels and social media, and learn best practices for on- and off-premise sales.
This seminar explains the state of ADA website accessibility, how to avoid getting sued, and what to do if you receive a demand letter.Read More
This seminar explores how operations can leverage technology to decrease labor, increase guest engagement, and potentially increase revenue.Read More
Analyze the beer offerings at thousands of restaurants to understand what everyday beer drinkers see when they go out to eat.Read More
Cultivating distribution relationships is key to building brands. Learn how to ensure a strong relationship from the get-go to the breakup.Read More
Learn how to create an effective marketing budget for your brewery, no matter how big or small.Read More
This seminar discusses how managing a subscription program affects production planning and sales and marketing efforts.Read More
This seminar discusses advanced trademark topics and some of the lesser known USPTO rules that can cause an application to stall.Read More
The seminar will provide an introduction to trademarks and why you need them, presented by Mike Drumm of BeerAttorney.com and Chris Hill of Odyssey Beerwerks.Read More
Learn the basic concepts of business marketing and how to apply those to your business with an emphasis on social media.Read More