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Insights & Analysis

Learn about craft brewery trends, including beer styles, packaging, brewery business models and market segments, demographics, and more from two of the craft brewing industry’s top economists, Dr. Bart Watson and Matt Gacioch.

Statistics & Trends

 

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President & CEO

Bart Watson, president and chief executive officer for the Brewers Association, is a stats geek, beer lover, and Certified Cicerone. He holds a PhD from the University of California, Berkeley, where in addition to his dissertation, he completed a comprehensive survey of Bay Area brewpubs one pint at a time. You can follow him on X, formerly known as Twitter, @BrewersStats.

See Bart Watson's Articles
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Staff Economist

Matt Gacioch (he/him), staff economist for the Brewers Association, helps members make sense of the data that enable their businesses to thrive. He brings experience from market analytics, brewery operations, and consulting, along with an MBA, MS, and BS from the University of Michigan. Follow him on Instagram @craft_econ

See Matt Gacioch's Articles
Displaying results 1-10 of 182

Craft Beer & Spirits

Craft Beer & Spirits

In this installment of the BA "Craft Beer &" series, we explore the growth trajectory of distilled spirits, consumer trends, and the crossover taking place by breweries to ensure the upswell in spirits doesn't pass them by.Read More

Craft Beer and Cider glass of cider with stacked apple slices and the word

Craft Beer and Cider

The first in the "Craft Beer and" series, this brief overview provides important context for BA members who are considering entry into other categories, as well as those who are simply trying to understand the changing beverage alcohol market. First, we explore the hard cider market.Read More

Displaying results 1-10 of 182