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Link to article The New Brewer September October 2024

Sales & Marketing

For September/October 2024, we present our annual Sales & Marketing issue, with a focus on marketing tips, craft beer mergers and acquisitions, family-friendly breweries, and a unique collaboration among four Baltimore breweries.Read More

This issue is brought to you by Brewers Association

Craft X Craft
The New Brewer: Sales & Marketing

Craft x Craft

Collaborations between breweries are common, but a group of breweries in Maryland is taking that spirit of collaboration and amplifying it through joint events and marketing.

Marketing Tips from the Pros
The New Brewer: Sales & Marketing

Back to Basics

You don’t need an advanced marketing degree to promote your brewery effectively. Concentrating on the basics can go a long way toward making authentic connections.

mobile playlist icon CBC 2024 Sales & Distribution Seminars brewery worker transporting beer cans with forklift

CBC 2024 Sales & Distribution Seminars

With a focus on planning, partnerships, and execution, these seminars equip breweries with the knowledge and tools to stand out, grow sustainably, and succeed in both direct sales and broader industry networks.Read More

marketing-and-selling

Being a Strong Business Partner: Best Practices for Building Your Annual Business Plan

This seminar presents insights from over 100 distributors and craft brewery suppliers nationwide on crafting and implementing annual business plans. Amidst evolving industry dynamics and distributor consolidations, understanding partnership and focusing on planning, process, preparation, and execution are crucial for brewery success.Read More

mobile playlist icon CBC 2024 Marketing & Social Media Seminars person holding a beer in a colorful brewery

CBC 2024 Marketing & Social Media Seminars

From these seminars, gain actionable insights to enhance your market presence, connect with customers, and strategically grow your business.Read More

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