Committee
We Picked A Wholesaler. Now What?
A session for breweries that have picked a wholesaler. Seminar covers next steps and what breweries need to think about to get things rolling. Read More
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Hiring, Training and Managing Craft Beer Salespeople
Learn how to hire, train and manage craft beer salespeople for success. We’ll walk through each area and give you real world tactics you can put to use immediately to help drive profitable sales volume. Read More
Where Everybody Knows Your Name: A Thriving Taproom Community
Simple ways to make your tap room a “third space” in order to develop regular guests, build a sense of community, instill loyalty and increase sales. Read More
Keep Your Brewpub and Brand Relevant
With new breweries opening nearly every day, it’s important to make sure your brewpub and brand stand out. This panel of experts will share ideas for keeping your brand relevant in a growing and changing market. Read More
Where to Go Next? Using Brewing Industry and Economic Data to Grow Your Business
In this seminar, leading beer industry economists Bart Watson and Lester Jones help breweries learn how to find and use industry and government data for demand planning, market planning and business development. Read More
Assessing Your Markets: How Do You Truly Know How Your Beer is Doing?
Understanding the difference between a good market and an average market may be the unique insight that drives your success or makes you stronger in an increasingly competitive craft beer industry. This panel discussion provides insight on how to assess …Read More
Maintaining Flagship Brands
From developing a long-lasting flagship to balancing two leading brands, these panelists will discuss their experiences with managing and marketing flagship brands. Read More
Canada Market: Insights on Exporting to Alberta
U.S. craft beers have seen solid growth in Alberta through private retail. Rob Singleton, beer category manager for the retailers Liquor Depot and Wine & Beyond, will speak about the performance of American craft beers in the province and market …Read More
Media Training Bootcamp
A media interview can have a significant impact on your brand. Why leave such an important opportunity to chance? This interactive session provides strategies and tools to maximize media opportunities for your brand. The media-savvy instructor understands how journalists think, …Read More
Charitable and Non-Profit Engagement vs. Community Advertising
In this seminar you’ll find ways to engage and contribute to the needs of the community while reducing local advertising costs. Read More
Displaying results 171-180 of 256
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