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business-model

Tasting Room Best Practices

A short presentation followed by an open Q&A, this session will allow tasting room operators to share best practices on topics such as point of service solutions, employee training and education, beer release management, and house policies. Read More

business

COGS: More Exciting than Sailing, It’s Cost of Goods Sold

Keep the finance gears of your brewery turning in step with the rest of the craft brewing industry. In this seminar you’ll be the first to learn about the newly released Cost of Goods Sold Manual for Craft Brewers, a …Read More

business

Valuation of an Existing Brewpub

Most entrepreneurs are great at starting a business, but few understand how to determine the value of their largest asset. More importantly, understanding what drives that value will often lead to changes in the management of the business. We’ll discuss …Read More

business

The Price is Right: Elevating Your Price and Promotion Strategy Game

Price is a key component of a consumer’s decision to purchase your product. The right market price and its relationship to others can greatly impact a craft brewer’s overall financials. Nielsen will provide a glimpse into the current beer pricing …Read More

marketing-and-selling

Its a Brave New World for Craft

The craft landscape has shifted dramatically: growth slowed, there are tons of tiny new entrants, and the largest players in the total beer business made numerous craft acquisitions. Between industry giants and thousands of hyperlocal entities, established craft brewers face …Read More

Brewery Onsite Sales: Building Craft Brands

Much has been written about the rise of “own-premise” (i.e., at the brewery sales) over the past year. As seen from the TTB premises use number, own-premise sales have exploded in recent quarters. So how large have these sales gotten, …Read More

Breaking Down the Craft Beer Growth Numbers

With the annual release of our growth numbers, I thought it would be helpful to lay out as clearly as possible what the numbers represent and how our various topline statistics are calculated. If you’re interested in the larger Beer …Read More

Displaying results 261-270 of 461