Where Everybody Knows Your Name: A Thriving Taproom Community
Simple ways to make your tap room a “third space” in order to develop regular guests, build a sense of community, instill loyalty and increase sales. Read More
Displaying results 171-180 of 237
Getting Inside the Mind of the Craft Beer Consumer – 2015
This Power Hour presents findings from on a Nielsen survey commissioned by BA of a large number of adults 21+ who enjoy drinking craft beer.Read More
2015 On-Premise Insights for Craft Brewers
This 2015 Power Hour reveals how craft beer performs in the bar and restaurant arena and in competition with other alcohol beverages.Read More
2014 Craft Beer U.S. Market Review
This Power Hour features Dan Wandel of IRI, who gives an overview of 2014 beer category sales with a focus on the micro/craft segment.Read More
Draught Beer Quality for Retailers
Three draught quality experts take us on a tour of the Brewers Association's Draught Beer Quality for Retailers resource.Read More
2014 Craft Beer Consumers: Who Are They, Where Are They, and What About the Future?
Danny Brager provides you with some facts that can help you increase your odds of success by better understanding the craft consumer of today.Read More
Protecting Your Brand: Understanding Your Intellectual Property Rights
This seminar intends to raise awareness of intellectual property issues commonly faced in the brewing industry. It provides helpful tips to address issues up front to avoid costly legal problems. This seminar is designed for brewery owners, managers, employees and …Read More
Brewery Merchandise for Profit and Promotion
As breweries and brewpubs strive to capitalize on the growth of the industry and build their brands for long-term success, retail and promotional merchandise such as wearables, POS and souvenirs are an essential advertising medium. We will discuss the three …Read More
Trademark Law 101 for Breweries
The past few years have seen unprecedented growth in the craft beer industry, and a corresponding rise in the number of trademark disputes. Both new and existing breweries have to be careful in adopting and promoting their beers and brands. …Read More
Surviving Rotating Handles
Craft beer drinkers always want something new, and this perception puts strain on brewers, distributors and retailers. This seminar discusses how to make the best decisions for your company in a world of rotating tap handles. Read More
Displaying results 171-180 of 237
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