Shifts in Consumer Behavior Impact Your Sales
The key drivers that impact consumer behavior have been awfully active in the last year. This webinar discusses current market trends impacting craft beer sales.Read More
Displaying results 1-10 of 207
Online Alcohol Sales: A Look at Growth Trends, Buyers Driving Growth, and Opportunities for Craft Brewers
Danelle Kosmal and Kaleigh Theriault from NielsenIQ's Beverage Alcohol Practice share insights into online alcohol sales.Read More
Nielsen CGA On-Premise Trends & COVID-19 Impact Report
Join Nielsen CGA as they explore the latest COVID-19 Impact Report and detail the latest trends in the on-premise channel.Read More
How To Get People to Care About Your Brewery
Sponsored by US Water Systems
In this educational webinar with Pete Slosberg, you will learn the four key areas in creating an effective elevator pitch.Read More
Getting Inside the Mind of the Craft Beer Consumer – 2020
Sponsored by Ska Fabricating
In this BA Collab Hour, hear insights from the annual Craft Beer Insights Panel survey about what the craft beer consumer is really thinking.Read More
Using Science to See What Packaging Works and How Your Brewery Can Sell More Beer
Are can cartons worth the extra cost? Does a 16-ounce can grab more attention than a 12-ounce? Is it a big deal if you use a different color for each of your SKUs? Sending your packaging to retail is nerve racking enough …Read More
Crafting a Contactless Hospitality Program
In this seminar, we discuss how to convert your once-bustling hospitality program to a virtual and contact-free experience that your customers appreciate and continue to return to during this unprecedented time. You’ll be guided through how to pivot to a new business …Read More
Developing Selling Skills
With the craft industry getting tougher and tougher, you need to upgrade the selling skills for your sales team in order to compete properly in todays marketplace. Learn how to move your team from relationship selling to a more value-based …Read More
This Ain’t No Fake News: Effective DIY Media Outreach Wins Friends and Influences People
You don’t need a million-dollar marketing budget to attract positive press. If you have some creativity, patience, and a few writing chops you can get your name in the news without spending money on pricey ad buys or public relations …Read More
Nielsen CGA’s COVID-19 On-Premise Impact Report
This Power Hour with Nielsen CGA addresses attitudes of consumers to take-out and delivery, both from a food and an alcohol point of view.Read More
Displaying results 1-10 of 207
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