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Taproom

Taproom breweries face different challenges than brewpubs and production-oriented breweries. These taproom resources help you face those challenges, from planning and hosting events to defining your role in the local community, to training and retaining your taproom staff.

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  1. Seminar

Crafting a Contactless Hospitality Program

CBC Online 2020Speaker(s): Kailey Partin

In this seminar, we discuss how to convert your once-bustling hospitality program to a virtual and contact-free experience that your customers appreciate and continue to return to during this unprecedented time. You’ll be guided through how to pivot to a new business …Read More

POS Data Analysis: Pricing, Seasonality and Format Sales POS Data Analysis Rayback Collective

POS Data Analysis: Pricing, Seasonality and Format Sales

Chief Economist Bart Watson takes another look at Arryved's aggregated POS data to explore pricing elasticity, seasonality and trends in formats.Read More

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Economist

Bart Watson, Chief Economist for the Brewers Association, is a stats geek, beer lover, and Certified Cicerone®. He holds a PhD from the University of California, Berkeley, where in addition to his dissertation, he completed a comprehensive survey of Bay Area brewpubs one pint at a time. You can follow him on X, formerly known as Twitter, @BrewersStats.

See Bart Watson's Articles

Managing Donation Requests Lake Anne Brew House Cardboard Boat Regatta

Managing Donation Requests

Managing donation requests at your brewery can be overwhelming. Maximize the impact of your donations for both charities and your brewery with these ideas. Read More

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Brewers Association

The Taprooms Committee's main objective is to foster the sharing of resources and ideas between taproom class breweries. As taproom brewery revenue is generated mainly from onsite sales, the committee’s job is to create resources that help breweries find ways to get customers to come to the taproom, stay a while, and keep coming back.

See Taprooms Committee's Articles

To Tax or Not To Tax: The Case For (and Against) Including Tax in Your Beer Prices to tax or not to tax hero

To Tax or Not To Tax: The Case For (and Against) Including Tax in Your Beer Prices

The jury is still out on whether it's best to include or exclude sales tax in your pricing, with compelling arguments weighing in on both sides.Read More

Link to author biography
Brewers Association

The Taprooms Committee's main objective is to foster the sharing of resources and ideas between taproom class breweries. As taproom brewery revenue is generated mainly from onsite sales, the committee’s job is to create resources that help breweries find ways to get customers to come to the taproom, stay a while, and keep coming back.

See Taprooms Committee's Articles
SOtnb17 Taprooms Targeted
The New Brewer: Sales & Marketing Issue

At the Source: Taprooms Targeted as States Address Direct Sales Laws

Greg Kitsock

Many wholesalers and retailers are eyeing successful brewery taprooms nervously; and their concern has resulted in a careful examination of the laws in several states.

SOtnb17 TaproomAtmosphere 600x400 3
The New Brewer: Sales & Marketing Issue

Taproom Dynamics: The Powers of Observation

Mike Kallenberger

While true ethnography is a formal process, great insights regarding taproom dynamics can be obtained more informally by people with a willingness to see with new eyes.

Displaying results 81-90 of 149
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