Taproom Archives | Brewers Association
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Taproom

Taproom breweries face different challenges than brewpubs and production-oriented breweries. These taproom resources help you face those challenges, from planning and hosting events to defining your role in the local community, to training and retaining your taproom staff.

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Educational Publications

Music Licensing Guidance for Breweries

The Brewers Association has put together some guidelines for breweries to follow when playing recorded or live music in their establishments.Read More

Outreach Coordinator

Graham Rausch is Membership Coordinator at the Brewers Association & Moderator of the BA Forum. He works to provide assistance, resources, and support for the breweries in his region. Graham started out with the Member Services team in 2014, developing a well-rounded knowledge of BA resources during that time. This experience serves him well in helping members navigate the numerous benefits available to them. Graham hails from Milwaukee - he enjoys trail running, playing with his German Shepherd pup, and collecting vinyl. Oh yeah, he loves beer.

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@ Eddie Clark Media
Insights & Analysis

POS Data Analysis: Pricing, Seasonality and Format Sales

Chief Economist Bart Watson takes another look at Arryved's aggregated POS data to explore pricing elasticity, seasonality and trends in formats.Read More

Economist

Bart Watson, Chief Economist for the Brewers Association, is a stats geek, beer lover, and Certified Cicerone®. He holds a PhD from the University of California, Berkeley, where in addition to his dissertation, he completed a comprehensive survey of Bay Area brewpubs one pint at a time. You can follow him on Twitter @BrewersStats.

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Lake Anne Brew House raised $18,000 for the Reston Historic Trust & Museum at their annual Cardboard Boat Regatta
Industry Updates

Managing Donation Requests

Managing donation requests at your brewery can be overwhelming. Maximize the impact of your donations for both charities and your brewery with these ideas. Read More

Brewers Association

The Taproom Committee's main objective is to foster the sharing of resources and ideas between taproom class breweries. As taproom brewery revenue is generated mainly from onsite sales, the committee’s job is to create resources that help breweries find ways to get customers to come to the taproom, stay a while, and keep coming back.

See Taproom's Articles
Industry Updates

To Tax or Not To Tax: The Case For (and Against) Including Tax in Your Beer Prices

The jury is still out on whether it's best to include or exclude sales tax in your pricing, with compelling arguments weighing in on both sides.Read More

Brewers Association

The Taproom Committee's main objective is to foster the sharing of resources and ideas between taproom class breweries. As taproom brewery revenue is generated mainly from onsite sales, the committee’s job is to create resources that help breweries find ways to get customers to come to the taproom, stay a while, and keep coming back.

See Taproom's Articles
The New Brewer

At the Source: Taprooms Targeted as States Address Direct Sales Laws

Greg Kitsock

Many wholesalers and retailers are eyeing successful brewery taprooms nervously; and their concern has resulted in a careful examination of the laws in several states.

The New Brewer

Taproom Dynamics: The Powers of Observation

Mike Kallenberger

While true ethnography is a formal process, great insights regarding taproom dynamics can be obtained more informally by people with a willingness to see with new eyes.

The New Brewer

Farther Afield: Satellite Tasting Rooms

Tara Nurin

In a saturated market where wholesalers juggle SKUs and differentiation can determine the fate of a brand, satellite tasting rooms are becoming a popular option for breweries.

Educational Publications

Beer 101 Course

The Beer 101 Course is an online course created as a quick hit introduction to the world of craft beer, and is a great training option for servers, bartenders, and retailers. BA Members receive a 25% discount code to access the course.Read More

  1. Seminar

Rock Star Brewers: Adding Value Beyond the Brewery

Craft Brewers Conference 2019Denver, Colorado Chris LaPierre, Larry Chase

Brewpub and taproom brewers have different responsibilities compared to production brewers. What value besides making beer are brewers contributing to your on-premise brewery? Could they be doing more? Join Chris LaPierre and Larry Chase to learn why brewers need to …Read More

Displaying results 1-10 of 62