The Pumpkin Beers Are Coming
A couple of months back, I noted that IPAs had finally caught up with seasonals in annual scan data sales. Well, here we are seven months on, and the race for 2014 doesn’t even seem close. IPAs have sold over …Read More
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No brewery works in a silo. Brewers Association staff, including Chief Economist Bart Watson, keep close tabs on the statistics and trends that affect the entire craft brewing community. Keep up with the latest numbers to ensure the success and growth of your business using the resources in this category.
A couple of months back, I noted that IPAs had finally caught up with seasonals in annual scan data sales. Well, here we are seven months on, and the race for 2014 doesn’t even seem close. IPAs have sold over …Read More
Pardon the sensationalist headline, but the new Gallup alcohol consumption poll numbers are out and with them I’ll bet we see a horde of news articles about how much better those numbers look in 2014 than they did in 2013. …Read More
So despite my earlier efforts to dispel the notion that the number of breweries in this country represents some sort of bubble, āare we at the saturation point?ā or āis this a beer bubble?ā continues to be the most popular …Read More
When do craft beer sales occur across the course of the year? Or put differently, do craft brewers sell more beer in the first six months of the year or the second six months? This topic has been on my …Read More
The American brewing industry reached another milestone at the end of June, with more than 3,000 breweries operating for all or part of the month (3,040 to be precise). Although precise numbers from the 19th century are difficult to confirm, …Read More
One common worry I hear about in the craft beer space is the ongoing proliferation of SKUs. Is there enough shelf space? Are their enough tap handles? These questions typically are based on blunt measures, like the number of SKUs …Read More
This webinar takes a deep dive into on-premise alcohol data in 2014, reviewing total food and beverage, beer, spirits and cocktails and wine.Read More
The craft beer story du jour is about how Americaās insatiable love of IPAs and the craft brewers who brew them is driving up the price of hops. Now, I have no issue with the idea that craft is changing the …Read More
Craft Brew News (and Beer Marketer’s INSIGHTS) editor Benj Steinman takes a deep dive into the shifting competitive dynamics of the craft scene, analyzing its many ongoing successes as well as the emerging pressure points. Those include a growing number …Read More
GuestMetrics provides on-premise data to view craft beer sales trends across the country. Read More