
What’s Happening with Twelve Packs?
Bart Watson looks into how 12-packs have performed since the start of the COVID-19 pandemic to provide retail insights for craft brewers.Read More
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Learn about craft brewery trends, including beer styles, packaging, brewery business models and market segments, demographics, and more from the craft brewing industry’s top economist, Dr. Bart Watson.
Bart Watson looks into how 12-packs have performed since the start of the COVID-19 pandemic to provide retail insights for craft brewers.Read More
How did craft brewers do in the first half of 2021? Chief Economist Bart Watson dives into some of the measures of brewery performance.Read More
Although craft appears to be dropping in scan data, it might be good news for many breweries if it means people are finally going out again.Read More
As consumers begin resuming some of their previous patterns, there are increasing signs that draught beer may be laggard in its recovery.Read More
Bart Watson recaps and drills down a bit further into the onsite sales data he shared in his recent state of the industry presentation. Read More
Chief Economist Bart Watson takes a look at scan trends in craft beer and discusses two conclusions about craft share.Read More
Are flagship beers selling better during the pandemic? This post dives into the data for the definitive answer.Read More
Here's an update on packaging trends in 2020. While levels rose almost across the board, some of the share shifts were more predictable than you might expect.Read More
Some members of Gen Z are now 21+. How will their preferences differ from the Millennial generation and what does that mean for small brewers?Read More
This article summarizes some of the key facts and figures of a turbulent 2020, with an eye toward the craft market in 2021.Read More