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Statistics & Trends

No brewery works in a silo. Brewers Association staff, including Chief Economist Bart Watson, keep close tabs on the statistics and trends that affect the entire craft brewing community. Keep up with the latest numbers to ensure the success and growth of your business using the resources in this category.

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Displaying results 1-10 of 168

mobile playlist icon CBC 2024 Statistics & Trends Seminars two brewery patrons looking at beer menu

CBC 2024 Statistics & Trends Seminars

These seminars cover essential industry insights: an analysis of 2024 brewing trends, generational alcohol perceptions and policies, and shifting drinking habits influenced by consumer changes. They equip listeners to strategize effectively for future preferences.Read More

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Education Program Manager

MacKenzie Staples is the education program manager for the Brewers Association. In addition to managing the resources and articles on BrewersAssociation.org, she organizes the seminars for the Craft Brewers ConferenceĀ® (CBC), curates the webinars in the BA Collab Hour series, and serves as the staff liaison for the CBC Seminar Subcommittee. She is originally from Texas where she fell in love with craft beer, and is proud to say that she has visited over 800 U.S. small and independent craft breweries.

See MacKenzie Staples's Articles

How American Consumers Spend person paying for growler with credit card

How American Consumers Spend

Uncover how trends in consumer spending on beverage alcohol and beyond can inform strategic product and hospitality decisions.Read More

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Staff Economist

Matt Gacioch (he/him), staff economist for the Brewers Association, helps members make sense of the data that enable their businesses to thrive. He brings experience from market analytics, brewery operations, and consulting, along with an MBA, MS, and BS from the University of Michigan. Follow him on Instagram @craft_econ

See Matt Gacioch's Articles

Craft Beer and Cannabis (and Hemp) two beer glasses with a cannabis leaf

Craft Beer and Cannabis (and Hemp)

This post runs through some of the history, data, and current debates over cannabis to try to give a sense of how these markets have interacted with craft in the past, and how they might in the future.Read More

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Vice President of Strategy & Chief Economist

Bart Watson, Vice President of Strategy & Chief Economist for the Brewers Association, is a stats geek, beer lover, and Certified CiceroneĀ®. He holds a PhD from the University of California, Berkeley, where in addition to his dissertation, he completed a comprehensive survey of Bay Area brewpubs one pint at a time. You can follow him on X, formerly known as Twitter, @BrewersStats.

See Bart Watson's Articles

The Capacity Question two people walking through brewhouse

The Capacity Question

Discover the "what" and the "why" behind craft's low capacity utilization, as well as the "how" craft brewers are adapting their business models to address excess capacity.Read More

Link to author biography
Staff Economist

Matt Gacioch (he/him), staff economist for the Brewers Association, helps members make sense of the data that enable their businesses to thrive. He brings experience from market analytics, brewery operations, and consulting, along with an MBA, MS, and BS from the University of Michigan. Follow him on Instagram @craft_econ

See Matt Gacioch's Articles

Craft Beer and Cider glass of cider with stacked apple slices and the word

Craft Beer and Cider

The first in the "Craft Beer and" series, this brief overview provides important context for BA members who are considering entry into other categories, as well as those who are simply trying to understand the changing beverage alcohol market. First, we explore the hard cider market.Read More

Link to author biography
Staff Economist

Matt Gacioch (he/him), staff economist for the Brewers Association, helps members make sense of the data that enable their businesses to thrive. He brings experience from market analytics, brewery operations, and consulting, along with an MBA, MS, and BS from the University of Michigan. Follow him on Instagram @craft_econ

See Matt Gacioch's Articles

What Does the Fedā€™s Rate Cut Mean for Your Brewery? patrons enjoying brewery patio with US Federal Reserve System logo

What Does the Fedā€™s Rate Cut Mean for Your Brewery?

For those Brewers Association (BA) members who do not spend their day mired in macroeconomics, this quick post provides context on what the cut in the Federal Funds Rate on 9/18/24 could mean for the craft beer industry, both directly and indirectly. Read More

Link to author biography
Staff Economist

Matt Gacioch (he/him), staff economist for the Brewers Association, helps members make sense of the data that enable their businesses to thrive. He brings experience from market analytics, brewery operations, and consulting, along with an MBA, MS, and BS from the University of Michigan. Follow him on Instagram @craft_econ

See Matt Gacioch's Articles

Regional Trends in Styles and Production range of beer styles in various glassware

Regional Trends in Styles and Production

Step away from national averages and join us as we journey into your local context. This post explores the statistics behind variations in craft style sales and production by region, division, and state.Read More

Link to author biography
Staff Economist

Matt Gacioch (he/him), staff economist for the Brewers Association, helps members make sense of the data that enable their businesses to thrive. He brings experience from market analytics, brewery operations, and consulting, along with an MBA, MS, and BS from the University of Michigan. Follow him on Instagram @craft_econ

See Matt Gacioch's Articles

Onsite Timing Trends 2024 bustling taproom

Onsite Timing Trends 2024

Is now a good time to have a beer? It's not a rhetorical question. Explore the nuance of time of day and day of week onsite brewery trends pulled from Arryved point-of-sale data.Read More

Link to author biography
Staff Economist

Matt Gacioch (he/him), staff economist for the Brewers Association, helps members make sense of the data that enable their businesses to thrive. He brings experience from market analytics, brewery operations, and consulting, along with an MBA, MS, and BS from the University of Michigan. Follow him on Instagram @craft_econ

See Matt Gacioch's Articles

2024 Midyear Survey & Market Check-In glass of beer upheld in brewhouse

2024 Midyear Survey & Market Check-In

Halfway through 2024, Bart Watson provides insights into the state of the craft beer industry. Exploring production and sales data, this post provides the context that explains where we've been so far this year and what it might mean for the months ahead.Read More

Link to author biography
Vice President of Strategy & Chief Economist

Bart Watson, Vice President of Strategy & Chief Economist for the Brewers Association, is a stats geek, beer lover, and Certified CiceroneĀ®. He holds a PhD from the University of California, Berkeley, where in addition to his dissertation, he completed a comprehensive survey of Bay Area brewpubs one pint at a time. You can follow him on X, formerly known as Twitter, @BrewersStats.

See Bart Watson's Articles
Displaying results 1-10 of 168