Displaying results 181-190 of 195
How to Increase Brand Awareness, Amplify Your Message and Create Sales Opportunities Using #SocialMedia. #CBC13 #craftbeer
How to use social media to increase brand awareness, amplify your message and create sales opportunities. This is not ñTweeting 101.î The goal is to show breweries how to be effective and efficient on social media. Read More
What Every Brewer Should Know About Trademark, Copyright and Advertising Law
Branding and marketing your beer takes creativity, hard work, time and money, but there are also legal questions that craft brewers ignore at their peril. This panel brings together a craft brewer and an experienced trademark and copyright lawyer who …Read More
Palate Trips: Let’s Talk Pairing Basics While We Take Your Palate on a Ride!
Craft beer and food pairing is not only a hot topic, but an area where much more information and resources need to be available. Join Gwen and Julia as they arm you with resources to expand your pairing journey and …Read More
On-Premise Craft Data
GuestMetrics provides on-premise data to view craft beer sales trends across the country. Read More
Service IS Beer Sales!
In a brewpub, you know the WHAT (beer ingredients, flavors, styles, etc.) needed to train your staff about beer. Now learn HOW to train your service staff to be beer salespeople, from the new hire to the experienced staffer, with …Read More
Distribution Agreements and 3-Tier System
This discussion will allow brewers, marketers and managers to understand various laws regarding distribution and advertising to better understand what steps they must take on the front end to protect their companies from liabilities and disputes. There will be opportunity …Read More
Displaying results 181-190 of 195
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