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Industry Updates

The latest resources from the Brewers Association and its subcommittees on things like safety, sustainability, draught quality, raw materials, and more.

Displaying results 11-20 of 400

Seven Ways to Use Social Media to Reach New Customers: Part I patrons at taproom bar

Seven Ways to Use Social Media to Reach New Customers: Part I

Learn how small producers and craft beer businesses can use one of the most cost-effective tools—social media—to reach new customers. Read More

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Brewers Association

The Marketing and Communications Subcommittee advises the Brewers Association and its membership on inclusive marketing and communication practices. It works to amplify the voices and experiences of underrepresented populations and engage in inclusive storytelling about the craft brewing community.

See Marketing and Communications Subcommittee's Articles

Increasing Your Employee Value Proposition Without Spending Extra Money smiling man carrying bucket in a brewhouse

Increasing Your Employee Value Proposition Without Spending Extra Money

Adding employees to your company roster is an excellent, and free, way to strengthen your employee value proposition.Read More

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Human Resources Partner

Holly Haslam recently joined the Brewers Association as the Human Resources (HR) Partner. Originally from the Great Beer State of Michigan, she moved to Colorado in 2019 with her husband and dog. With a Bachelor's degree in Psychology and Substance Abuse Prevention, Education, and Treatment from Central Michigan University, she went on to pursue her Master's degree in Business Administration with an emphasis in Human Resource Management at the University of Northern Colorado. Additionally, Holly volunteers her time with the Boulder Area HR Association (BAHRA) as their Vice President of Programming. With experience introducing HR functions, employee engagement initiatives, and training and advancement programs to companies, she specializes in helping small organizations build systems that aid in employee professional development and retention. Holly utilizes the insight and experience she has gained working within small organizations to equip breweries with the knowledge and resources needed to take care of their most valuable assets—their people!

See Holly Haslam's Articles

Staying Safe During the Holidays Beer on a bar with background holiday lights shining through it.

Staying Safe During the Holidays

Keep the brewery safe for all this holiday season by reviewing ladder and electrical safety, inclement weather plans, and responsible serving. Read More

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Brewers Association

The Safety Subcommittee increases safety awareness of Brewers Association members with the goals of minimizing risk and preventing harm to people, products, and facilities.

See Safety Subcommittee's Articles

Pasteurization: Getting Started With the Basics Man operating canning line

Pasteurization: Getting Started With the Basics

Understand the pasteurization unit (PU) calculation, equipment used, validation points, factors affecting PUs, and safety considerations.Read More

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Brewers Association

The Quality Subcommittee envisions a membership that consistently produces beer of high quality. Quality for this purpose has been defined as: a beer that is responsibly produced using wholesome ingredients, consistent brewing techniques and good manufacturing practices, which exhibits flavor characteristics that are consistently aligned with both the brewer’s and the beer drinker’s expectations.

See Quality Subcommittee's Articles

Zywave: Conducting Employee Performance Reviews

Zywave: Conducting Employee Performance Reviews

Performance reviews are a great way to communicate expectations, provide feedback, and set goals with your employees.Read More

Link to author biography
Human Resources Partner

Holly Haslam recently joined the Brewers Association as the Human Resources (HR) Partner. Originally from the Great Beer State of Michigan, she moved to Colorado in 2019 with her husband and dog. With a Bachelor's degree in Psychology and Substance Abuse Prevention, Education, and Treatment from Central Michigan University, she went on to pursue her Master's degree in Business Administration with an emphasis in Human Resource Management at the University of Northern Colorado. Additionally, Holly volunteers her time with the Boulder Area HR Association (BAHRA) as their Vice President of Programming. With experience introducing HR functions, employee engagement initiatives, and training and advancement programs to companies, she specializes in helping small organizations build systems that aid in employee professional development and retention. Holly utilizes the insight and experience she has gained working within small organizations to equip breweries with the knowledge and resources needed to take care of their most valuable assets—their people!

See Holly Haslam's Articles

A Review of Dissolved Oxygen Sensor Technologies Beer bubbles around the title A Review of Dissolved Oxygen Sensor Technologies

A Review of Dissolved Oxygen Sensor Technologies

Learn about the three unique sensor technologies used in the measurement of dissolved oxygen in beer: optical, polarographic, and galvanic.Read More

Link to author biography
Brewers Association

The Quality Subcommittee envisions a membership that consistently produces beer of high quality. Quality for this purpose has been defined as: a beer that is responsibly produced using wholesome ingredients, consistent brewing techniques and good manufacturing practices, which exhibits flavor characteristics that are consistently aligned with both the brewer’s and the beer drinker’s expectations.

See Quality Subcommittee's Articles

Techniques for Dissolved Oxygen Sampling and Analysis Beer bubbles around title Techniques for Dissolved Oxygen Sampling and Analysis

Techniques for Dissolved Oxygen Sampling and Analysis

Following best practice guidelines will ensure effective sampling for monitoring dissolved oxygen (DO) throughout the brewing process.Read More

Link to author biography
Brewers Association

The Quality Subcommittee envisions a membership that consistently produces beer of high quality. Quality for this purpose has been defined as: a beer that is responsibly produced using wholesome ingredients, consistent brewing techniques and good manufacturing practices, which exhibits flavor characteristics that are consistently aligned with both the brewer’s and the beer drinker’s expectations.

See Quality Subcommittee's Articles

Methods for Monitoring Oxygen: Sensory vs. Instrumentation Beer bubbles around words Methods for Monitoring Oxygen, Sensory versus Instrumentation

Methods for Monitoring Oxygen: Sensory vs. Instrumentation

Both methods of detecting oxygen offer different types of data that can work together in the pursuit of maintaining beer flavor.Read More

Link to author biography
Brewers Association

The Quality Subcommittee envisions a membership that consistently produces beer of high quality. Quality for this purpose has been defined as: a beer that is responsibly produced using wholesome ingredients, consistent brewing techniques and good manufacturing practices, which exhibits flavor characteristics that are consistently aligned with both the brewer’s and the beer drinker’s expectations.

See Quality Subcommittee's Articles

DEI Mini-Grant Recipients Share How To Write a Winning Proposal man pouring beer at black is beautiful beer event
©Noel Hernandez at Koasis Media

DEI Mini-Grant Recipients Share How To Write a Winning Proposal

Past awardees of the BA DEI Mini-Grants Program provide tips and best practices for future applicants to make their proposals stronger.Read More

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Lead Storyteller, Crafted For All

Louis Livingston-Garcia currently works as a part-time administrator and writer for the Brewers Association's Diversity, Equity, and Inclusion Committee, as lead storyteller for Crafted For All, and helms the Tulip and Schooner beer and spirit newsletter for Heavy Table. He has a brewing and beer steward technology certificate from Dakota County Technical College, and has cleaned kegs, wrapped cans and crowlers, provided barrel tasting notes, and helped brew thanks to it at Forager Brewing Co., Little Thistle, Tin Whiskers, and Bent Brewstillery. His written work has been featured in many publications, including Growler Magazine, Heavy Table, City Pages, 507 Magazine, Official Xbox Magazine, Game Informer, GamesRadar, October, The Pursuit of Hoppiness, and more. He has professionally photographed Kodiak bears in the wild, Minnesota United FC soccer matches, and countless breweries and beer events. If he isn't traveling around the world with his wife, he is most likely playing soccer, watching soccer, playing video games, or reading with his cat, Miyamoto (yes, named after the creator of Super Mario Bros.), in his lap, and a beer nearby.

See Louis Livingston-Garcia's Articles
Displaying results 11-20 of 400
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