Comprehensive Education Resource Expanded with Pairing Tips, Tricks and Videos
Boulder, CO • July 27, 2017 –The Brewers Association (BA)—the not-for-profit trade association dedicated to small and independent American brewers—has expanded its CraftBeer.com Professional Beer & Food Course to nearly 100 pages and now offers four supplemental digital videos to showcase the practices featured in the course. Co-authored by BA Executive Chef Adam Dulye and Julia Herz, Craft Beer Program Director of the BA and Certified Cicerone®, the curriculum is the definitive beer and food course for culinary institutions, restaurateurs, chefs and beer educators.
The course teaches how to bring craft beer into the kitchen and onto the plate with five in-depth lectures, including two beer tasting sessions detailing 10 popular beer styles and five Interactive Tasting Forms that include menu planning tips and recipes. Four digital videos–An Introduction to Beer, Beer Service and Storage, Beer Styles and Beer and Food Pairing–accompany the course. Additional content updates include:
- Pairing craft beer with food (including new sections on charcuterie and chocolate pairings)
- Expanded tips and tricks for designing a great beer dinner
- Strategies for translating your beer knowledge into language customers can understand
- Practical beer knowledge, from brewing history to beer styles and flavor profiles
- How to store, cellar and serve beer properly
- Instructor guide and final exam each now rolled into the course
“According to a recent Nielsen survey, nearly half of craft drinkers say they drink beer with food ‘always’ or ‘often,’” said Herz. “Beer pairing is more than a trend on the rise and many chefs are building their careers around it. The information in this course educates and emboldens culinary students and professionals to be leaders in their field when crafting food offerings and creating beer pairings.”
Since the course launched in fall 2014, more than 9,000 copies have been downloaded and ordered by beer and food professionals as well as top culinary and hospitality programs, including The Culinary Institute of America, Johnson & Wales, Kellogg Hotel & Conference Center, and more.
“CraftBeer.com’s Beer & Food Course underscores our commitment to educating chefs, restaurateurs and beer educators and is an invaluable tool for anyone looking to lead in pairing,” said Chef Dulye.
CraftBeer.com produces a number of other educational tools for beer lovers and professionals including the Beer 101 Course, the CraftBeer.com Beer Styles Guide, Cooking with Beer Recipe Database, Beer Glossary and more. Visit CraftBeer.com/culinary to download the course and its accompanying free resources.
About the Brewers Association
The Brewers Association is the not-for-profit trade association dedicated to small and independent American brewers, their beers and the community of brewing enthusiasts. The Brewers Association (BA) represents more than 70 percent of the brewing industry, and its members make more than 99 percent of the beer brewed in the U.S. The BA organizes events including the World Beer CupSM, Great American Beer Festival®, Craft Brewers Conference & BrewExpo America®, SAVOR℠: An American Craft Beer & Food Experience, Homebrew Con, National Homebrew Competition and American Craft Beer Week®. The BA publishes The New Brewer® magazine and its Brewers Publications™ division is the largest publisher of contemporary and relevant brewing literature for today’s craft brewers and homebrewers.
Beer lovers are invited to learn more about the dynamic world of craft beer at CraftBeer.com and about homebrewing via the BA’s American Homebrewers Association and the free Brew Guru™ mobile app. Follow us on Facebook and Twitter.