Bart Watson

Bart Watson, Chief Economist for the Brewers Association, is a stats geek, beer lover, and Certified Cicerone®. He holds a PhD from the University of California, Berkeley, where in addition to his dissertation, he completed a comprehensive survey of Bay Area brewpubs one pint at a time. You can follow him on Twitter @BrewersStats.

Read more from Bart Watson

Increased TTB Funding Benefits Small Brewers

For several years, the Brewers Association (BA) has pushed for full funding for the primary federal regulatory agency responsible for the brewing industry—the Alcohol and Tobacco Tax and Trade Bureau (TTB). The BA has not …More

Brewery Visits Add Occasions to Help Grow Beer Category

As the volume going directly through breweries has grown, so has the concern from traditional on-premise retailers and distributors as to the effects of breweries on their business. Let me start by saying that some of these concerns are valid and need to be heard by breweries that want to …More

An Economist’s Take on Take Craft Back

As you’re probably aware, Take Craft Back has launched the largest crowdfunding campaign of all time, aiming to raise $213 billion to buy Anheuser-Busch InBev.  The campaign notes that “it only seems impossible if you …More

2017 GABF Medal Winners Analyzed

Happy October everyone! The end of Oktoberfest means it’s time for my favorite blog post of you year: analyzing the Great American Beer Festival (GABF) winners! Frequent readers of the Insights and Analysis section (you …More

Do You Know Who Buys Your Beer?

One of the most common data requests from members concerns the demographics of craft beer drinkers (note to members: check out the recent Nielsen Power Hours for last of demographic data). For many breweries, however, …More

The Demographics of Brewery Visitors

If you tuned into last week’s Power Hour, you may have heard the team from Nielsen share some of the data from our Craft Insights Panel (CIP) on why people visit breweries. You may have …More

An Inside Look at Mid-Year Craft Beer Growth Data

The annual mid-year growth estimate is out, and at first glance it may seem like the industry headwinds are increasing, as small and independent brewers continue to see growth decelerate. That said, I think there …More

Digging Deeper Into Beer Styles

The IRI Group has recently reworked their beer styles data and the results provide new insights into the changing nature of craft brewing over time. Their data can now be broken into approximately 100 styles, …More