The New Brewer






Countries Delivered to

Tap into the lucrative craft brewing industry by advertising in America’s premier professional brewing magazine, The New Brewer. Over 27,000 brewing industry professionals read The New Brewer.

Packed with brewing techniques, business and marketing issues and operations information, The New Brewer is a trusted and often referenced guide to success in the brewing industry. Brewery owners, brewers, marketing directors, operations managers and other industry professionals turn to The New Brewer for the advice and knowledge they need to succeed, and they’ll turn to your business when they see your advertisement on the pages of this valuable resource.

May June - Craft on FireThe New Brewer reports trends, technical information, news from the federal, court and state levels of industry regulation, new products available in the brewing world, recent sales data and statistics for the craft beer industry, an up-to-date supplier list, events and beer happenings and much, much more!

Preview a FREE copy of The New Brewer

2016 Editorial Calendar and Advertising Deadlines

Issue Editorial Focus Space Close Artwork Due Mail Date
January/February Brewpubs November 27, 2015 December 4, 2015 Mid-January
March/April Distribution / CBC Preview January 29 February 5 Mid-March
May/June Industry Review April 1 April 8 Mid-May
July/August Technical Brewing/Brewery Operations May 27 June 3 Mid-July
September/October Sales & Marketing July 29 August 5 Mid-September
November/December Raw Materials / Crop Reports September 30 October 7 Mid-November

Pricing & Sizes

Book more than one advertisement and save!

2-3 placements = 5% discount

4-5 placements = 10%

6+ placements = 15% discount

Trim Size Price
Trim size: 8.375″ w x 10.875″h; Live area: 7.25″ w x 10.375″ h
Back cover (8.625″w x 11.125″h) $2,755
Inside back cover (8.625″w x 11.125″h) $2,475
Inside front cover (8.625″w x 11.125″h) $2,475
Full page (bleed: 8.625″w x 11.125″h; no bleed: 7.5″w x 9.5″h) $2,100
2/3 page vertical (4.9″w x 9.5″h) $1,450
1/2 page vertical (4.9″w x 7″h) $1,250
1/2 page horizontal (7.5″w x 4.68″h) $1,045
1/3 page vertical (2.33″w x 9.5″h) $865
1/3 page square (4.9″w x 4.68″h) $775
1/4 page horizontal (4.9″w x 3.375″h) $605
1/6 page vertical (2.33″w x 4.68″h) $495
Metric Specifications (All Sizes in Millimeters)
Trim Size: 213w x 276h mm Live Area: 184w x 264h mm
Back Cover 219w x 283h $2,755
Inside Front Cover 219w x 283h $2,475
Inside Back Cover 219w x 283h $2,475
Full Page Bleed 219w x 283h $2,100
Full Page No Bleed 191w x 241h $2,100
2/3 Page Vertical 124w x 241h $1,450
1/2 Page Vertical 124w x 178h $1,250
1/2 Page Horizontal 191w x 119h $1,045
1/3 Page Vertical 59w x 241h $865
1/3 Page Square 124w x 119h $775
1/4 Page Horizontal 124w x 86h $605
1/6 Page Vertical 56w x 114h $495

Artwork Specifications: High resolution PDF, EPS or JPG files accepted. Adobe CS5 with art/fonts are also accepted.

The New Brewer ad sizes

Advertising Policy

The Brewers Association is a trade association representing America’s small and independent breweries. As such it is important for the BA to adhere to advertising standards and guidelines for its members.

The New Brewer Advertising Policy

Other Print Publications

Advertising in the Craft Brewers Conference Program and Great American Beer Festival Program are also great opportunities to reach the professional brewing community.

We look forward to working with you!

Kari Harrington
  • Kari Harrington
  • Business Development Manager for Advertising & Sponsorship (West)
  • 303.447.0816 x167 Email Kari
Tom McCrory
  • Tom McCrory
  • Business Development Manager for Advertising & Sponsorship (East)
  • 303.447.0816 x151 Email Tom