The Journal of the Brewers Association
First published in 1983 to help commercial start-up breweries find their way during the early days of the craft beer revolution, The New Brewer has evolved along with the maturing craft brewing industry. Today, the magazine offers practical insights and advice for American craft breweries ranging in production from fewer than 100 barrels per year up to six million barrels.
Content includes in-depth features on topics like brewing technology and problem solving, taproom and brewpub management, sales and marketing, raw materials, draught beer, beer styles, and packaged beer sales and distribution. In addition, each issue of the magazine contains important industry news.
The annual Industry Review issue (May/June) tallies production for every craft brewery in America, from brewpubs to regional breweries, with analysis for each segment.
Don’t forget: BA membership also includes a digital subscription to the magazine with an archive dating back to 2006!
Editorial Calendar and Advertising Deadlines
| Issue | Editorial Focus | Space Close | Artwork Due | Mail Date |
|---|---|---|---|---|
| January/February 2026 | Sales & Distribution | November 21, 2025 | December 1, 2025 | Mid-January |
| March/April 2026 | CBC Preview | January 23, 2026 | February 6, 2026 | Mid-March |
| May/June 2026 | Industry Review | March 28, 2026 | April 3, 2026 | Mid-May |
| July/August 2026 | Technical Brewing | May 29, 2026 | June 5, 2026 | Mid-July |
| September/October 2026 | Operational Efficiency | July 31, 2026 | August 7, 2026 | Mid-September |
| November/December 2026 | Raw Materials | September 25, 2026 | October 2, 2026 | Mid-November |
Learn about advertising in The New Brewer.


