TTB Highlights Category Management in Annual Report

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The Tax and Trade Bureau’s 2016 Annual Report includes a section titled Promoting Fair Competition in the U.S. Marketplace (page 18), recapping the agency’s activities investigating the legality of common promotional activities associated with category management programs and the issuance of TTB Ruling 2016-1, The Shelf Plan and Shelf Schematic Exception to the “Tied House” Prohibition, and Activities Outside Such Exception. The section closes with the statement that in 2017 “TTB will monitor the marketplace to ensure industry compliance with the new guidance.”