A Class action lawsuit filed in California Superior Court, San Diego County, alleging that MillerCoors, through false and deceptive marketing, had caused substantial injury to consumers who purchased Blue Moon beer has been dismissed. The suit cited the Brewers Association (BA) definition of a craft brewer, claiming that the beer allegedly brewed by Blue Moon Brewing Co. is actually brewed by MillerCoors, LLC, a company that falls outside the BA craft brewer definition. Additionally, the suit referenced transparency issues in contending that MillerCoors “goes to great lengths to disassociate Blue Moon beer from the MillerCoors name. MillerCoors does not appear anywhere on the bottle.” The court, however, did not find those arguments persuasive, although plaintiffs have been afforded the opportunity to submit an amended complaint.
Blue Moon Deception Suit Tentatively Dismissed
Pete Johnson served as the State & Regulatory Affairs Manager for the Brewers Association (BA) until 2024. He joined the BA at its inception in 2005, having previously worked as Programs Director for the Brewers Association of America. Before coming to the small brewing industry in 2001, Pete worked for 14 years with both state and federal elected officials in Pennsylvania and Washington, D.C.
See Pete Johnson's ArticlesPete Johnson served as the State & Regulatory Affairs Manager for the Brewers Association (BA) until 2024. He joined the BA at its inception in 2005, having previously worked as Programs Director for the Brewers Association of America. Before coming to the small brewing industry in 2001, Pete worked for 14 years with both state and federal elected officials in Pennsylvania and Washington, D.C.
See Pete Johnson's Articles