What's In Your Next Glass? | Sponsored BA Collab Hour Webinar

Speaker: Alex Labonge

Untappd, part of the Next Glass family of brands, powers the largest community of beer enthusiasts in the world. With over 1 billion all time consumption moments (aka check-ins), Untappd insights can provide access to exclusive aggregated data generated by millions of monthly interactions across our brands to help understand style trends, flavor, social sentiment, and location information. Untappd data can also be used to reach your target audience and increase conversions on your next advertising campaign. Learn how to target based on the consumer traits that you find most valuable, including drink preferences, specific brands, consumption locations, and much more!

Alex Labonge, Enterprise Account Executive, Data & Insights

Next Glass (Untappd)

Alex and his wife Courtney live in Charlotte, North Carolina with their Lab-Husky mix, Scout. A North Carolina native, Alex grew up in Greensboro before studying Political Science and Professional Writing at the University of North Carolina Wilmington. A four-year Division I college swimmer, Alex loves all water activities, especially surfing. He has worked at Untappd for over five years and has learned the ins and outs of the craft beer industry, using the Untappd for Business product and working with Untappd's vast collection of data. Over the past several months, he has helped grow Untappd's data monetization program through multiple data products. In his free time, you can most often find Alex outside, by a grill with a spatula in hand, and cheering on his Carolina Panthers.