Speakers: Matt Stinchfield, Ben Geisthardt
We are sure you know that draught beer quality is key to customer satisfaction and profitability. The Brewers Association (BA) published the Draught Beer Quality Manual and the recently updated Draught Beer Quality Manual for Retailers which both outline the why, what, and how of managing draught beer. But did you know that there is more to managing draught beer than meets the eye? Line cleaning is at the heart of maintaining draught beer quality and requires careful techniques that, when done properly, benefit the brewer, service staff, and beer drinker alike. In this BA Collab Hour webinar, hear from the experts about line cleaning techniques, learn how to perform the job safely, and tap into additional resources to ensure that you pour the perfect pint every time.
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