There’s More to Cleaning Draught Beer Lines

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Speakers: Matt Stinchfield, Ben Geisthardt

We are sure you know that draught beer quality is key to customer satisfaction and profitability. The Brewers Association (BA) published the Draught Beer Quality Manual and the recently updated Draught Beer Quality Manual for Retailers which both outline the why, what, and how of managing draught beer. But did you know that there is more to managing draught beer than meets the eye? Line cleaning is at the heart of maintaining draught beer quality and requires careful techniques that, when done properly, benefit the brewer, service staff, and beer drinker alike. In this BA Collab Hour webinar, hear from the experts about line cleaning techniques, learn how to perform the job safely, and tap into additional resources to ensure that you pour the perfect pint every time.

About the Speakers

Matt Stinchfield

Matt Stinchfield, Safety Ambassador

Brewers Association

Matt Stinchfield is the Brewers Association (BA) Safety Ambassador, member of the BA Safety Subcommittee, and a frequent speaker at conferences, state guilds, and webinars. He is lead instructor for the OSHA-funded Hazard Reduction Practices for Cleaning Draught Beer Lines course and the annual Safety Bootcamp for Brewers at the Craft Brewers Conference. Currently, Matt is writing the book on brewery safety for Brewers Publications, shooting for release next year. In his spare time, he forages mushrooms and wrangles trout.

Ben Geisthardt

Ben Geisthardt, Field Quality Specialist

New Glarus Brewing Company

Ben Geisthardt has been a Sales Team member and Field Quality Specialist for New Glarus Brewing Company since 2010. His role focuses primarily on sales through Draught Quality Best Practices as well as training distributor sales teams, retail accounts and line cleaning companies throughout Wisconsin. Prior to joining New Glarus Brewing Company, Ben owned and operated his own line cleaning company. He is a United States Marine Corps Veteran (1999-2007) and served in Operation Iraqi Freedom (2003). Ben currently serves on the Brewers Association’s Draught Beer Quality Sub-Committee and has contributed to the Brewers Association’s Draught Beer Quality Manual and Draught Beer Quality for Retailers.

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