Speakers: Lori Bolin, Dan Hornbrook
Sociologists tell us people want to return to a time of socialization and friendship expressed through shared experiences. For craft lovers, this means returning to the authentic brewery experiences they crave. In fact, your brewery experience is exactly what many craft fans are looking for. Will they find you?
Today, active craft fans are starting to plan weekend getaways, bike trips (let’s call them “BreweryRoutes”), date nights, and business lunches that include visits to your taprooms. Are you on the route?
MarketMyBrewery™ is a new cloud marketing platform for brewers that promises to help you know more, do more, and grow more in your marketing efforts. After this webinar, you will be well-positioned to:
- Know more about the behavioral trends that impact how you communicate with craft beer lovers
- Do more to efficiently leverage your online presence – and “be” where beer lovers are searching
- Grow more customers, followers, and loyalists to your brewery experience and your brand
In this webinar, you’ll also hear about the market insights that led to the development of MarketMyBrewery™ and the NEW BreweryDB®. You’ll get an insider’s look at the new marketing platform and see examples of how brewers are effectively utilizing the system today – and planning for the future.
MarketMyBreweryTM and BreweryDB® are part of an integrated suite of products from BrewLogix® designed to help you know more, do more, and grow more.