The primary purpose of TTB labeling requirements is to make sure consumers get adequate information about what they are purchasing, and are not misled about its age, origin, or identity. To that end, beer labels must include certain information based on how they are formulated and where they will be sold. This session covers all of the mandatory labeling information for beers as outlined in the labeling regulations and the relevant TTB rulings. It will also tell you the top label and application errors that we see and give you tips on how to avoid them!