Systembolaget, Swedish Alcohol Retail Monopoly Releases 2016 Launch Plan

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Systembolaget, the Swedish alcohol retail monopoly, has released its latest launch plan.  The plan covers products that will be introduced into Systembolaget stores.  Separate tender requests will be issued in advance of each product launch.  Brewers interested in exporting to Sweden can find a copy of the Systembolaget 2016 Launch Plan in the Members’ Only section of the BA Export Development Program Resources webpage.

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