Speakers: Tomme Arthur, Sam Calagione, Eugene Pak, Marc Sorini
This BA Collab Hour webinar explores how to develop and maintain world-class branding while respecting the trademark and related intellectual property rights of others. Topics discussed will include an overview of applicable law, processes and procedures brewers can adopt to minimize trademark and similar disputes, and ways to address these issues in a professional and respectful way.
- Craft Brewers Conference 2014 Seminar: Respectful and Distinct Branding
- United States Patent and Trademark Office (USPTO) Trademark Application