Marketing for brewpubs is an interesting and complicated endeavor. It is the combination of craft beer and restaurant marketing, creating some unique and interesting issues, and more importantly, opportunities.
SEO and digital expert Pat Strader has laid out a blueprint to help brewpub owners and managers make the most of their digital marketing. His article “The Brewpub Digital Marketing Toolkit” is a great resource for enhancing online presence and social media marketing. From social media marketing, all the way to the menu, event promotion and tap board creativity, this “toolkit” walks though the basics of marketing a brewpub business.
Pat Strader works for Digital Relatively in Fayetteville, W.V. He has a passion for craft beer and helping breweries and brewpubs navigate the world of online marketing.