For the sixth consecutive year the Brewers Association’s Export Development Program is participating in the Great British Beer Festival. The U.K. is one of the largest markets for EDP members.
The BA will be displaying an assortment of U.S. craft beers from Export Development Program participants in the “Bières Sans Frontières – U.S. and Rest of World” section of the festival. The festival will provide excellent exposure for American craft beers in general and, in particular, for brands already in the U.K..
Brewers Association American Craft Beer Ambassador Andreas Fält will be representing the BA at the festival. Andreas will also be hosting a beer and food matching event for the trade & media promoting American craft beers. Details on these outside events will be sent when confirmed.
Visit the Export Development Program Calendar to find details on deadlines and the participation requirements.
Shipment deadlines for consolidated beer shipments to the U.K. is as early as June 17.