Sales & Marketing Issue

Cover Story

Sales & Marketing Issue

Differentiating Your Brewery: Standing Out in a Crowded Market

Just making good beer isn’t always enough these days. In a world with more than 6,700 breweries, many brewers must focus on the experience they provide, too.

Sales & Marketing Issue

Featured Stories

The New World of Distribution

Adam Lambert

Wholesaler consolidation and a growing number of breweries mean that craft brewers must have the tools to stand out and gain the trust of a dwindling number of distributors.

Brewing Good Contractor Relationships

Matt Stinchfield

Contracting is an essential tool when you are building, modifying, or repairing your brewery. Building a communicative relationship with your contractor is the first step.

A Note From the Editor

Jill Redding, Editor-in-Chief

This issue also includes a full slate of our usual informative departments, plus brewery-generated news about the craft brewing community in the Brewery Updates, Distribution News, and Beer Releases sections; and new products and services from the allied trade in Industry Supplier News. In our back-page interview, we highlight Lawson’s Finest Liquids’ Sean Lawson, who is currently overseeing an expansion of his brewery. Cheers, and we hope you enjoy this issue of The New Brewer.

Cheers, and we hope you enjoy this issue of The New Brewer.

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