Sensory Panel: Training, Validating and Motivating

Craft Brewers Conference 2014
Location: Denver, Colorado
Speakers: Lindsay Guerdrum

In the fast-paced craft brewing environment it is both vital and challenging to maintain a strong sensory program. This session presents solutions to the challenges craft brewers face in starting, sustaining and growing a sensory panel are presented. Topics also include: training, validating and motivating panelists so that it is possible to acquire actionable sensory data.

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