From Sneaker Shops to Yarn Swaps: Making Community Partnerships to Cultivate Diversity

Craft Brewers Conference 2019
Location: Denver, Colorado
Speakers: Agustin Ruelas, Dr. J. Nikol Jackson-Beckham, Holli McPherson, Maggie Skinner, Mike Potter, Rebecca Sandidge, Ren Navarro, Toni Boyce

Independent brewers everywhere are committing to diversity and inclusion as a means of bringing new ideas and talent into their workforce, clarifying the values of their brand, and growing their reach and customer base. But the question, “where do we start” looms large for many. While there may be as many different starting points to setting and pursuing diversity and inclusion goals as there are craft brewers, none should look to start at square one. Members of local and regional communities from coast to coast are already organized, many of them around an interest in and appreciation of beer. This panel features leading figures from some of North America’s most dynamic consumer-led organizations that are bringing fresh faces, fresh voices, and fresh flavors to craft beer.

Learning Objectives:

Hear first-hand accounts from consumer-led organizations' experiences interacting with the craft brewing industry; Receive recommendations for how to approach forming authentic community partnerships
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