Developing Selling Skills

CBC Online 2020
Speakers: Tom Fox

With the craft industry getting tougher and tougher, you need to upgrade the selling skills for your sales team in order to compete properly in todays marketplace. Learn how to move your team from relationship selling to a more value-based approach that matches your portfolio benefits to the needs of your customers. Fox will highlight how to incorporate a sales process with your team, including ongoing coaching from your managers. It’s the best way to transform your culture to be much more effective in building your top line revenue.

Learning Objectives:

  • Incorporate a sales process for your team to incorporate when they sell
  • Improve listening skills
  • Build effective selling skills
  • Learn how to best handle customer objections
  • Build coaching techniques to enhance your sales culture
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This seminar was sponsored by: