Industry experts Francisco Santana and Jorge Del Giudice unveil the strategies behind the rise of American craft beer in the Dominican Republic and share key tactics for extending this success across the Caribbean. From distribution optimization and meeting importer expectations, to navigating regulations and understanding consumer preferences, this seminar offers a concise roadmap for brewers looking to thrive in the region and gain practical insights to elevate your brewery’s presence in this dynamic and growing market.

Learning Objectives:

• Learn about the Caribbean beer market and local craft beer scene
• Discuss consumer trends in the region such as packaging and style preferences and craft beer drinker demographics
• Explore the elements of distribution, importation, and selling in the Caribbean, including regulatory requirements, pricing dynamics, approaches to storage and handling, shelf-life expectations, and the distribution structure for imports
• Gain insight into the the specific challenges and opportunities for American craft beer in the Caribbean market
• Walk away with a practical and concise roadmap for brewers looking to thrive in the Caribbean