This seminar focuses on advertising, marketing, activation, and product placement considerations for non-beer beverages. Listen to learn about the recent regulatory guidance regarding cross-over products, slotting fees, and other hot topics in the regulatory landscape for industry members in the beyond beer space.
Related Resource
- Beyond Beer: Licensing, Regulatory & Compliance Considerations when Creating Non-Beer Products: This CBC 2023 seminar recording focuses on the regulatory and compliance requirements to get your new beyond beer creations into the hands of consumers.
About the Speaker
Carrie Bonnington, Partner
Pillsbury Winthrop Shaw Pittman LLP
Carrie Bonnington, leader of Pillsbury's Wine, Beer & Spirits Law practice and co-leader of the Restaurant, Food & Beverage Industry Team, is recognized in Chambers USA for her mastery of alcohol beverage laws and regulations. Highly regarded for her extensive alcohol beverage industry knowledge, Carrie represents wineries, breweries, distilleries, importers, distributors, and retailers (on- and off-sale) in regulatory, transactional, and litigation matters. She advises on advertising, promotional, marketing, and other trade practice and tied house issues. Carrie represents licensees in state alcohol beverage regulatory administrative proceedings and trials, and structures multifaceted deals relating to sponsorships, winemaking, distribution, acquisitions, and other similar matters.
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