Tips, ideas, and resources for hosting stellar beer experiences. We’ll talk engagement, logistics, and collaboration. Beer events don’t have to be stale. Let us load you up with fresh ideas.
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Chris and Ryan will discuss customer service to encourage high-frequency visits in brewpubs and tasting rooms. Come learn how to make your brewpub or tasting room a second living room.
Change your vision when you exit the brewery and enter the kitchen and dining room. Join this panel of culinary experts as they dive into managing a food program, including menu development, beer and food …More
From the dollar sign to the position on the page, little things can have a big impact on your bottom line. Join this fast-paced session to see how some small changes can add up to …More
This seminar will pull the curtain back on music licensing and help you understand the legalities of using music in your brewery. We will provide an in-depth look at the Copyright Law and when a …More
Start-up. Nano. Brewpub. You’ve got the big stuff figured out, but what about the endless small stuff that there are no commercially available and affordable solutions for? We have you covered!
Join Josh Goldberg of Left Hand Brewing and Andy Calimano of Starfish Junction Productions for a discussion on how a portfolio of easy, affordable, low risk events can create brand loyalty and memorable experiences, and …More
With increasing emphasis on direct beer sales at taprooms, brewpub, and restaurants, employees and owners cannot ignore safety issues pertinent to retail operations. Panelists from a single-unit brewpub, a brewpub chain, and a national beer-focused …More
Craft beer growth is slowing, while at the same time more and more brewers are entering the market—all looking to gain space and access to coveted tap handles in bars and restaurants. But is more …More
As the first brewery and brewpub to open in San Diego in 1989—and having since opened its ninth and 10th locations—the team at Karl Strauss Brewing Co. has learned a thing or two about hiring …More
With the battle for tastebuds ever growing between brewpubs, tasting rooms, wineries, and distilleries, there are plenty of ways to make your brewpub shine above the competition. We’ll explore options and techniques to differentiate your …More
How did you establish the price of your beer? How about the price of that dessert? Could you charge more? Should you charge less? If you’ve asked yourself these questions, this session is for you. …More
Join this essential seminar to hear the latest on beer and food pairing from the Beer & Food Working Group participants (American Society of Brewing Chemists, Brewers Association/CraftBeer.com, Cicerone, and Denver Museum of Nature & …More
Get people into your brewery with strategic marketing. Learn how to utilize unconventional methods, social media, and technology to market your brewpub without spending tons of money.
Join a panel led by BA executive chef Adam Dulye for an open conversation about planning, building, opening, and expanding your brand. From the guest experience to the employee experience, this panel will dive into …More
Applied knowledge is crucial in sales and marketing. The more your crew knows about beer, the better marketers and salespeople they’ll be. This seminar will cover how to set up and use daily beer huddles …More
Most entrepreneurs are great at starting a business, but few understand how to determine the value of their largest asset. More importantly, understanding what drives that value will often lead to changes in the management …More
This seminar will explore non-traditional methods of marketing to increase revenue, improve operations, and build brand loyalty. Industry experts will discuss their ideas including spicing up your brewery tour, partnering with local organizations, and more.
This seminar will explore different approaches to managing a brewpub that also packages beer for distribution. Topics will include infrastructure, implementation, operations, and distribution.
You’ve brewed the beer, but there is much more to successfully operating a brewpub or brewery restaurant. Join the discussion as a group of experts guides you through running a sustainable business model, including managing …More
Don’t leave money on the table! This seminar is focused on the small things that are greater than their sum when it comes to brewing sustainably, running a restaurant sustainably, and thus keeping the business …More
Having an engaged staff that is invested in your business can help your brewpub succeed. This panel will explore the upside of sharing your business’ financial information with your employees and teaching them how to …More
Three brewery owners with three very different approaches lay out the costs involved in building a brewery. Sean takes you through his experience and the costs of “boot-strapping” his brewery’s path to operations. Scott provides …More
This seminar will present and discuss the first edition of the Beer Server Training Manual, which describes strategies and tools for brewpub and brewery owners and managers who perform staff training or would like to …More