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Craft Brewers Conference Seminar - Featured Image

Developing Selling Skills

With the craft industry getting tougher and tougher, you need to upgrade the selling skills for your sales team in order to compete properly in todays marketplace. Learn how to move your team from relationship selling to a more value-based …Read More

Craft Brewers Conference Seminar - Featured Image

The Challenges of Balancing Core Brands with Rotation Nation

We all know that craft beer drinkers today are always asking the question, “What’s new?” How we respond to that question as brewers is different for everyone. Join moderator Garrett Marrero of Maui Brewing Company and speakers Neil Fisher (WeldWerks …Read More

human-resources

Successfully Hire, Train and Manage Craft Beer Salespeople

Whether you are brand new or experienced, craft brewers of all sizes can struggle with successfully hiring, training, and managing craft beer salespeople. This can become an expensive and time consuming process for all involved. Done right, you will reap …Read More

Craft Brewers Conference Seminar - Featured Image

Permission to Dig-Deep! Designating Geographic Footprints Closer to Home

Give yourself permission to evaluate your brewery’s geographic distribution footprint, re-trench your sphere of customer influence and pull levers that set profitable strategy into motion: customer, community, time, expenses, profit, and culture. Our obligations to the customer and our brewery organizations …Read More

Craft Brewers Conference Seminar - Featured Image

Retailer Panel

Bump Williams Consulting is back again to moderate a panel of the industry’s top retailers. They will provide their candid perspective and insights on developing your brands in their stores. Come hear what they see as the winning formula to …Read More

Craft Brewers Conference Seminar - Featured Image

Selling More Beer through Distributors

In today’s hyper-competitive marketplace, getting your products in front of retailers and customers has never been more important. A panel of beer distributors from across the country will discuss the go-to-market strategies that work and those that do not in …Read More

Displaying results 1-10 of 15