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Craft Brewers Conference Seminar - Featured Image

Making Dollars and Sense Out of Generation Y

Learn the secrets to connecting with this highly influential generation as an employer seeking to attract and retain this sector of the workforce and as a company looking to sell products and services to this grouping of over 75 million …Read More

marketing-and-selling

Allies or Competitors

With so many new breweries coming on board, inevitably they are located more closely together. Claudia discusses whether this strains the customer base and if breweries should work together to educate the public on the pleasures of craft beer to …Read More

marketing-and-selling

Craft Continues its Ascent, But A Few Clouds Form on the Horizon

Craft Brew News (and Beer Marketer’s INSIGHTS) editor Benj Steinman takes a deep dive into the shifting competitive dynamics of the craft scene, analyzing its many ongoing successes as well as the emerging pressure points. Those include a growing number …Read More

business-model

Designing for Visitor Experience

Small and mid-size breweries increasingly have to meet a growing influx of beer tourists. The experience visitors now have goes beyond the tasting room to a more holistic adventure. This seminar explores how to design breweries or retrofit them to …Read More

Displaying results 411-420 of 458