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Sales & Marketing

Sub-categories:
Beer & FoodDistributionMarketing & Social MediaOff-Premise SalesOn-Premise Sales

You make great beer. But how will anyone know that if you don’t market it effectively and get your products in front of potential customers? This section is all about helping you get the word out about your beer. Discover resources for effectively marketing through traditional channels and social media, and learn best practices for on- and off-premise sales.

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Displaying results 261-270 of 422
marketing-and-selling
  1. Seminar

Training Successful Sales Reps

Craft Brewers Conference 2016Philadelphia, PennsylvaniaSpeaker(s): David Macon

Your sales reps are on the front line, face-to-face with distributors, retailers, and consumers. Learn the most effective ways to successfully train your sales reps, whether for your home market or across the country. Read More

business
  1. Seminar

Alternative Marketing for Brewpubs

Craft Brewers Conference 2016Philadelphia, PennsylvaniaSpeaker(s): Scott Rudich, Seth Gross, Dean Browell,

This seminar will explore non-traditional methods of marketing to increase revenue, improve operations, and build brand loyalty. Industry experts will discuss their ideas including spicing up your brewery tour, partnering with local organizations, and more. Read More

marketing-and-selling
  1. Seminar

Today’s Numbers Are Tomorrow’s Sales

Craft Brewers Conference 2016Philadelphia, PennsylvaniaSpeaker(s): Bump Williams, Adam Lambert, Lester Jones

Plenty of sales data is available in the beer business; the question is how to make sense of all the numbers. Where do they come from? What do they mean? How do they impact your business? What should you be …Read More

Displaying results 261-270 of 422