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Diversity

Cultivating diversity isn’t merely a feel-good effort; it is an increasingly important key to success in the craft beer community. The diversity best practices resources found below provide expert guidance to those businesses who wish to invest in diversity and inclusion, but may not know where to start.

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Displaying results 1-10 of 27
The Geography and Demographics of Small Brewers, Part 2 Small Brewery Demographics
Insights & Analysis

The Geography and Demographics of Small Brewers, Part 2

Bart Watson explores where craft breweries are located and how the demographics of those locations compare to their customers and the U.S. population.Read More

Link to author biography
Economist

Bart Watson, Chief Economist for the Brewers Association, is a stats geek, beer lover, and Certified Cicerone®. He holds a PhD from the University of California, Berkeley, where in addition to his dissertation, he completed a comprehensive survey of Bay Area brewpubs one pint at a time. You can follow him on Twitter @BrewersStats.

See Bart Watson's Articles
The Geography and Demographics of Small Brewers, Part 1 Small Brewery Demographics
Insights & Analysis

The Geography and Demographics of Small Brewers, Part 1

In part one of this analysis, BA chief economist Bart Watson explores who craft brewery customers are and how they have evolved over recent years.Read More

Link to author biography
Economist

Bart Watson, Chief Economist for the Brewers Association, is a stats geek, beer lover, and Certified Cicerone®. He holds a PhD from the University of California, Berkeley, where in addition to his dissertation, he completed a comprehensive survey of Bay Area brewpubs one pint at a time. You can follow him on Twitter @BrewersStats.

See Bart Watson's Articles
business
  1. Seminar

Craft Women in Collaboration

CBC Online 2020Speaker(s): Caroline Wallace, Jackie Romero, Mara Young, Sheila Garcia

What does leadership mean to you? This panel discussion focuses on women in different leadership roles across the industry, the ways in which women support and inspire the craft industry through collaboration, and looks at our definition of the term “leadership” itself. We …Read More

Brewery Diversity Benchmarking: A Foundation for Change Brewers Association Diversity Data
Insights & Analysis

Brewery Diversity Benchmarking: A Foundation for Change

As part of the recent human resources and salary benchmarking completed by the BA, we also completed our first benchmark of brewery owner and employee diversity, including both gender and race/ethnicity. Read More

Link to author biography
Economist

Bart Watson, Chief Economist for the Brewers Association, is a stats geek, beer lover, and Certified Cicerone®. He holds a PhD from the University of California, Berkeley, where in addition to his dissertation, he completed a comprehensive survey of Bay Area brewpubs one pint at a time. You can follow him on Twitter @BrewersStats.

See Bart Watson's Articles
business
  1. Seminar

It’s About More than Free Beer: Thinking Philanthropically about Inclusion, Equity and Diversity

Craft Brewers Conference 2019Denver, ColoradoSpeaker(s): Dr. J. Nikol Jackson-Beckham

The Brewers Association has long recognized that independent craft brewers tend to be very involved in their communities through philanthropy, product donations, volunteerism, and sponsorship of events. Whether they are raising awareness about current issues, raising funds for disaster relief, …Read More

business-model
  1. Seminar

From Sneaker Shops to Yarn Swaps: Making Community Partnerships to Cultivate Diversity

Craft Brewers Conference 2019Denver, ColoradoSpeaker(s): Agustin Ruelas, Dr. J. Nikol Jackson-Beckham, Holli McPherson, Maggie Skinner, Mike Potter, Rebecca Sandidge, Ren Navarro, Toni Boyce

Independent brewers everywhere are committing to diversity and inclusion as a means of bringing new ideas and talent into their workforce, clarifying the values of their brand, and growing their reach and customer base. But the question, “where do we …Read More

Attracting a More Diverse Fan Base
J. Nikol Jackson-Beckham
Industry Updates

Attracting a More Diverse Fan Base

While the composition of regional marketplaces varies significantly, current data reveals that certain demographic groups are nearly universally underrepresented among the craft beer industry’s consumers.Read More

Link to author biography
Equity & Inclusion Partner

A former professor of Communication Studies, Dr. J Jackson-Beckham dedicated her academic career to the study of American beer. Today, she helps craft beverage organizations develop inclusive, equitable, and just practices that drive success, build communities, and empower individuals through her consultancy, Crafted For All, LLC. She is also the founder and Executive Director of Craft x EDU (pronounced “craft by E-D-U”), a nonprofit whose mission is to champion equity, inclusion, and justice in the craft brewing community through education and professional development. She is an author, speaker, and vocal advocate for the craft beverage community. In 2018, Dr. J was named the Brewers Association's first ever Diversity Ambassador. Today, Jackson-Beckham leads the Brewers Association's Diversity, Equity & Inclusion (DEI) department as the association's Equity & Inclusion Partner.

See J. Nikol Jackson-Beckham's Articles
Displaying results 1-10 of 27