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Diversity, Equity & Inclusion

Sub-categories:
Preventing Discrimination and HarassmentDiverse TalentDiverse ConsumersCommunity EngagementDEI LeadershipDEI Assessment

DEI Committee BA Mentorship Program DEI Mini-Grants Program

Cultivating diversity isn’t merely a feel-good effort; it is an increasingly important key to success in the craft beer community. The diversity best practices resources found below provide expert guidance to those businesses who wish to invest in diversity and inclusion, but may not know where to start.

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Managing Mega-Threats in the Workplace  contemplative man

Managing Mega-Threats in the Workplace 

Explore what mega-threats are, their impact on individuals' wellbeing, and strategies for leaders to support affected employees effectively.Read More

Link to author biography
Director of Member Resources

A former professor of Communication Studies, Dr. J Jackson-Beckham dedicated her academic career to the study of American beer. She is an author, speaker, vocal advocate for the craft beverage community, homebrewer, and Certified Cicerone. In 2018, Dr. J was named the Brewers Association's first-ever Diversity Ambassador. In 2020, she was named Imbibe Magazine's Beer Person of the Year. Today, she helps craft beverage organizations develop practices that drive success, build communities, and empower individuals as the Brewers Association Director of Member Resources.

See J Jackson-Beckham's Articles

mobile playlist icon Human Resources Snapshot man pouring hops

Human Resources Snapshot

Interested in the people side of business? This is a snapshot of recent human resources content from the Brewers Association.Read More

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Human Resources Partner

Holly Haslam recently joined the Brewers Association as the Human Resources (HR) Partner. Originally from the Great Beer State of Michigan, she moved to Colorado in 2019 with her husband and dog. With a Bachelor's degree in Psychology and Substance Abuse Prevention, Education, and Treatment from Central Michigan University, she went on to pursue her Master's degree in Business Administration with an emphasis in Human Resource Management at the University of Northern Colorado. Additionally, Holly volunteers her time with the Boulder Area HR Association (BAHRA) as their Vice President of Programming. With experience introducing HR functions, employee engagement initiatives, and training and advancement programs to companies, she specializes in helping small organizations build systems that aid in employee professional development and retention. Holly utilizes the insight and experience she has gained working within small organizations to equip breweries with the knowledge and resources needed to take care of their most valuable assets—their people!

See Holly Haslam's Articles

Seven Ways to Use Social Media to Reach New Customers: Part II beer drinkers enjoying brewery taproom

Seven Ways to Use Social Media to Reach New Customers: Part II

In this post, we discuss ways to effectively express your brand voice, target new audiences with psychographic segmentation, make the most out of captions and hashtags, and get your team engaged in social media messaging.Read More

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Brewers Association

The Marketing and Communications Subcommittee advises the Brewers Association and its membership on inclusive marketing and communication practices. It works to amplify the voices and experiences of underrepresented populations and engage in inclusive storytelling about the craft brewing community.

See Marketing and Communications Subcommittee's Articles

Seven Ways to Use Social Media to Reach New Customers: Part I patrons at taproom bar

Seven Ways to Use Social Media to Reach New Customers: Part I

Learn how small producers and craft beer businesses can use one of the most cost-effective tools—social media—to reach new customers. Read More

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Brewers Association

The Marketing and Communications Subcommittee advises the Brewers Association and its membership on inclusive marketing and communication practices. It works to amplify the voices and experiences of underrepresented populations and engage in inclusive storytelling about the craft brewing community.

See Marketing and Communications Subcommittee's Articles

DEI Mini-Grant Recipients Share How To Write a Winning Proposal man pouring beer at black is beautiful beer event
©Noel Hernandez at Koasis Media

DEI Mini-Grant Recipients Share How To Write a Winning Proposal

Past awardees of the BA DEI Mini-Grants Program provide tips and best practices for future applicants to make their proposals stronger.Read More

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Lead Storyteller, Crafted For All

Louis Livingston-Garcia currently works as a part-time administrator and writer for the Brewers Association's Diversity, Equity, and Inclusion Committee, as lead storyteller for Crafted For All, and helms the Tulip and Schooner beer and spirit newsletter for Heavy Table. He has a brewing and beer steward technology certificate from Dakota County Technical College, and has cleaned kegs, wrapped cans and crowlers, provided barrel tasting notes, and helped brew thanks to it at Forager Brewing Co., Little Thistle, Tin Whiskers, and Bent Brewstillery. His written work has been featured in many publications, including Growler Magazine, Heavy Table, City Pages, 507 Magazine, Official Xbox Magazine, Game Informer, GamesRadar, October, The Pursuit of Hoppiness, and more. He has professionally photographed Kodiak bears in the wild, Minnesota United FC soccer matches, and countless breweries and beer events. If he isn't traveling around the world with his wife, he is most likely playing soccer, watching soccer, playing video games, or reading with his cat, Miyamoto (yes, named after the creator of Super Mario Bros.), in his lap, and a beer nearby.

See Louis Livingston-Garcia's Articles

Celebrating Earth Day at the Brewery beautiful hazy ipa with greenery x

Celebrating Earth Day at the Brewery

Check out this list of ideas and activities breweries can use to engage with Earth Day at your brewery and taproom.Read More

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Brewers Association

The Sustainability Subcommittee serves the Brewers Association purpose by helping current members and future generations to brew the highest quality beers in a manner that strengthens the value of our businesses, increases the resiliency of the natural environment and agricultural systems that provide brewing ingredients, and enhances the lives of our workforce and the communities we call home.

See Sustainability Subcommittee's Articles

mobile playlist icon Engagement with Front-of-House Staff man pouring beer for customers 1200x628 1

Engagement with Front-of-House Staff

Guidance on building a taproom staff and brewery experience to engage customers and keep them coming back for more.Read More

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Brewers Association

The Taprooms Committee's main objective is to foster the sharing of resources and ideas between taproom class breweries. As taproom brewery revenue is generated mainly from onsite sales, the committee’s job is to create resources that help breweries find ways to get customers to come to the taproom, stay a while, and keep coming back.

See Taprooms Committee's Articles

mobile playlist icon Staff Engagement and Retention woman pouring beer in modern taproom staff engagement and retention 1200x628 1

Staff Engagement and Retention

Resources and best practices for breweries to engage employees, build healthy company culture, set managers up for success, and retain staff.Read More

Link to author biography
Brewers Association

The Taprooms Committee's main objective is to foster the sharing of resources and ideas between taproom class breweries. As taproom brewery revenue is generated mainly from onsite sales, the committee’s job is to create resources that help breweries find ways to get customers to come to the taproom, stay a while, and keep coming back.

See Taprooms Committee's Articles

Observing Juneteenth juneteenth cultural observances craft beer

Observing Juneteenth

A brief history of Juneteenth, considerations to help you avoid common missteps, recommendations for your commemoration or celebration.Read More

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Brewers Association

The Diversity, Equity and Inclusion (DEI) Education Subcommittee works to promote and facilitate education about DEI best practices and improve cultural competency among Brewers Association members and the broader craft brewing community.

See DEI Education Subcommittee's Articles
Displaying results 1-10 of 21
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