Large Breweries + Imports
U.S. beer shipments declined 1.6% to 193 million barrels in 2024 vs. 2023. That puts volume down 10% in the last three years, shedding over 21 million barrels since 2021.
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Brewpubs
Despite difficult conditions, the brewpub business model still presents a wealth of opportunities unavailable to production breweries and even satellite sampling spaces.
Taprooms
Taprooms, down 4.1 percent by volume in 2024, are going back to the basics—focusing on customer service, refining business strategies, and expanding offerings.
Regionals
Regionals, defined as breweries that produce more than 15,000 barrels a year, lost 3.1% in volume over 2024, performing better than craft as a whole.
2024 Overview
2024 was a challenging year for craft brewers, but adaptability kept small decreases from being substantially larger. However, this might be craft’s new environment
Micros
In 2024, microbreweries learned to embrace a new definition of success. The segment was the hardest hit among all craft brewing categories, decreasing 7.5%.
Freely Given
Access to water is both a basic human right and a universally understood sign of hospitality. In craft brewery taprooms, water can help create a sense of belonging.
Micros
Microbreweries, which suffered the biggest decline among categories in 2023, are trying to strike a balance between maximizing volume and growing thoughtfully.
Brewpubs
Despite myriad challenges, many brewpubs and brewpub groups are managing to survive and, in some cases, even thrive behind rock-solid brands and innovative solutions.
Taprooms
Taprooms, which were down 2.4% by volume in 2023, are tapping into their ability to connect with community as they navigate craft brewing’s challenges.
Displaying results 1-10 of 66
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