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Beer Server Training Manual
The Beer Server Training Manual shows brewpub owners, managers and trainers how to pass along content, training and concepts to staff.Read More
Displaying results 81-90 of 109
Ramping Up Server Training
It’s not just good beer and food that makes a brewpub successful; it’s the people who work there, too. The beer may sell itself, but somebody’s got to serve it—and do it well.
Brewpubs
Brewpubs sold 245 million pints in 2013. Each one provided an opportunity to tell a unique story, whether at a new brewery or one that’s been around for decades.
Brewpub Digital Marketing
Brewpub digital marketing is the combination of beer and restaurant marketing, which creates unique issues, and more importantly, opportunities.Read More
The Pros of Restaurant Reservation Apps
By Maya Bornstein In an age ruled by immediate gratification, waiting for a good thing can be pretty agitating. Thus sprang the concept of reserving a table at a restaurant, right? As consumers, we just want to get in there quickly …Read More
Tips for Negotiating Customer Service
By: John Szymankiewicz, Beer Law Center Over a career as an engineer, project manager, lawyer and business owner, I’ve learned how to deal with customers, especially upset and ill-tempered ones. I think negotiation is a key factor in effectively dealing with customers. I’ll …Read More
Cask Ale: Expanding Your Beer Offerings
“Warm and flat is where it’s at.” So said my friend Erik Jefferts back in 1996 when he was head brewer at Phantom Canyon Brewing Co. in Colorado Springs. He was right, of course, but it’s not a great description …Read More
Chef + Brewer = Elevated Beer + Food Pairings
Food is a culmination of different ingredients (fruit, vegetables, dairy, proteins, herbs, and spices) mixed with acid, fat, or liquid, served raw or cooked in liquid, or over fire, heat, or smoke. The skillful manipulation of these ingredients can completely …Read More
Ramping Up Server Training
When you have a well-trained staff, you will see an increase in profits as they help increase revenue while lowering costs. As someone who was born and raised in the restaurant industry, I learned a valuable lesson very early on while …Read More
Hear, Hear! Shift Meetings for Beer
By: Larry Chase, head brewer at Standing Stone Brewing Co. Knowledge is the queen and king of sales. In other words, the more your staff knows about the beer they are selling, the better they will be at selling it. And that’s …Read More
Displaying results 81-90 of 109
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