WinterWonderGrass® to Debut at Great American Beer Festival®

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Ikon Pass Stage brings popular artists and music festival to GABF

Boulder, Colo. — Celebrating the perfect pairing of craft beer and live music, the Great American Beer Festival (GABF) will add a new experience at this year’s festival, October 3-5, in Denver. Located in the festival hall amidst 800 breweries from across the country, the Ikon Pass Stage presented by WinterWonderGrass® will feature three 30-minute sets of live music during each of the four sessions. The lineup showcases four renowned bluegrass acts, including Leftover Salmon front men Andy Thorn and Vince Herman.

“We’re excited to partner with Ikon Pass and WinterWonderGrass to create this new concert experience for our 62,000 festival attendees,” said Ann Obenchain, marketing director of the Brewers Association. “This activation adds another experiential opportunity at GABF that combines the atmosphere of the country’s preeminent beer festival with world-class music. Music. Brews. Mountains. What could be better?”

The performances are included in the price of the festival ticket. A limited number of tickets are available for Thursday and Saturday evening sessions and can be purchased here.  Music lovers are advised to check the lineup for their favorite artists when purchasing tickets. Evening set times are 6:30 p.m. – 7:00 p.m., 7:30 p.m. – 8:00 p.m., and 8:30 p.m. – 9:00 p.m. Saturday afternoon session set times are 1:00 p.m. – 1:30 p.m., 2:00 p.m. – 2:30 p.m., and 3:00 p.m. – 3:30 p.m.

Line Up

  • Thursday, Oct. 3 (Evening session 5:30 p.m. to 10:00 p.m.)
    • Leftover Salmon front men Andy Thorn and Vince Herman will be joined by Silas Herman
  • Friday, Oct. 4 (Evening session 12:00 p.m. to 4:00 p.m.)
    • WinterWonderWomen featuring Bridget Law (Elephant Revival), Shelby Means, Courtney Hartman and Bonnie Sims (of Bonnie and the Clydes)
  • Saturday afternoon, 5 (Afternoon session 12:00 p.m. to 4:00 p.m.)
  • Saturday, 5, (Evening session 5:30 p.m. to 10:00 p.m.)
    • Wood Belly, 2018 Telluride Bluegrass winners

“A partnership with the Great American Beer Festival is in very deep alignment with the objective of authentically broadening our community and with honoring the nature of the craft brew industry,” shared Ariel Rosemberg, marketing director at the WinterWonderGrass Music & Brew Festival. WinterWonderGrass will announce its 2020 festival lineup and kick off ticket sales Thursday, October 3 at 10:00 a.m. MST for all three locations including Steamboat, CO, Squaw Valley, CA and Stratton, VT. Event organizers will sell a limited number of fee-free tickets during the Great American Beer Festival. In addition, Ikon passes for the 2019/2020 winter season will be available for purchase.

ContactCalvin Bond (on behalf of the Brewers Association) 970-963-4873, ext. 262.

About the Brewers Association

The Brewers Association (BA) is the not-for-profit trade association dedicated to small and independent American brewers, their beers and the community of brewing enthusiasts. The BA represents 4,800-plus U.S. breweries. The BA’s independent craft brewer seal is a widely adopted symbol that differentiates beers by small and independent craft brewers. The BA organizes events including the World Beer Cup®Great American Beer Festival®Craft Brewers Conference® & BrewExpo America®, SAVOR: An American Craft Beer & Food Experience, Homebrew ConNational Homebrew Competition and American Craft Beer Week®. The BA publishes The New Brewer® magazine, and Brewers Publications® is the leading publisher of brewing literature in the U.S. Beer lovers are invited to learn more about the dynamic world of craft beer at® and about homebrewing via the BA’s American Homebrewers Association® and the free BrewGuru® mobile app. Follow us on Facebook, Twitter and Instagram.

The Brewers Association is an equal opportunity employer and does not discriminate on the basis of race, color, national origin, gender, religion, age, disability, political beliefs, sexual orientation, or marital/familial status. The BA complies with provisions of Executive Order 11246 and the rules, regulations, and relevant orders of the Secretary of Labor.

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