Exclusive benefit for BA Export Development Program members
Not a member? Learn more about the Program benefits and fees.
The European Beer Star has become one of the international brewing community’s most coveted awards recognizing original, innovative beers. In the 2020 competition, 1,546 beers were judged by 38 internationally renowned beer experts over two weeks. 2021 is expected to return to 2019 levels which included 2,483 entries from 47 countries in 67 categories, of which 195 beers were from the United States. View 2020 and 2019 winners.
International competitions continue to serve as key platforms to raise awareness for American craft beer abroad and assist breweries with generating publicity for their brands in overseas markets.
EDP Members: Please read all details below before registering.
Cost
The Brewers Association will cover the entry cost for up to three brands (bottles and cans only) per brewery and consolidated airfreight shipment for Export Development Program members.
Breweries can submit more than three brands but will be asked to remit payment for the number of brands submitted beyond three. The fee per additional brand is $250–if you enter more than three brands, you will be invoiced after registration has closed.
2021 Event Timeline
April 1 – Registration Open
September 17 – Deadline for breweries to register both via the European Beer Star Website and the EDP Shipping Form at the bottom of this page. Breweries must register with both in order to ensure inclusion in the shipment to Germany.
To Be Announced – Beer due at east coast consolidation point
November 4 & 5 – Judging of entries
November 9 – Award Ceremony
Beer Quantity Requirements
Twelve bottles or cans of each brand are needed of each beer with contents of at least 0.5 l.
Eighteen bottles or cans if the content is less than 0.5 l.
If you want to send a full case in greater quantity than the above-outlined requirements, this is OK. Beers not needed for judging will be used in media interviews and also in beer educational classes by the European Beer Star organizers.
Please ship the beers in the regular cases–we need to tightly pack the pallets, as we are flying them to Germany. If you ship your beers in Styrofoam containers to the BA warehouse, please include the original cardboard case and 6-pack holders. Styrofoam containers will not be shipped to Germany.
Registration Instructions
Step 1: Register your entries with European Beer Star. The deadline is September 17, 2021.
- Review all information on competition procedure, category/style descriptions, and conditions of the competition.
- Enter code: EDP@EBS2021! to authorize your BA EDP membership (this is for BA Export Development Program members only – if you are not an EDP member, please contact Steve Parr to join.
- BA EDP members, do not pay any fees when registering your beers
Step 2: Register your entry information with the Export Development Program (EDP) via the form at the bottom of this page before September 17, 2021.
Step 3: Ship your labeled entries to arrive at the east coast consolidation point. Entries must arrive by TO BE ANNOUNCED. Note: You will receive label information from the European Beer Star organizers. Please put these on bottles/cans before sending them to the BA collection point .
Shipping for Consolidation
Labeled entries are due at the east coast consolidation warehouse by TBA. Entries that do not arrive on time, or are not registered with the EDP, are not guaranteed participation.
Mark all cases “BA/EBS” or print/affix this pdf.
Due to multiple deadlines for consolidation occurring in a short time span, EDP member breweries may deliver entries for the European Beer Star and Brussels Beer Challenge to the east coast consolidation warehouse in one shipment. Cases for a given event must be individually packaged and labeled for the appropriate event. Consolidation warehouses will not sort or re-pack mixed cases.
East coast consolidation warehouse address:
Warehouse Address To Be Announced in Summer 2021