How To Score a Free Booth at the Great American Beer Festival (and a Free Competition Entry!)

Link to article Composite image of Great American Beer Festival booth and medal winners at awards ceremony
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It’s crazy-easy:

  1. Make sure your Brewers Association brewery membership is current.
  2. Register between May 13-June 3.
  3. That’s it!

These freebies—a booth and competition entry—are valued at $435. It’s an incredible opportunity to put your business in the spotlight at the biggest event in the beer industry.

What’s New for 2025?

Last year, we made some exciting changes, and the response was overwhelmingly positive. We’re keeping the best parts—like themed experience areas and expanded beverage options—and making some tweaks based on your feedback (yes, we heard you about the lighting!).

Spirits Make Their Debut!

As brewers explore new beverage types, we’re expanding GABF to match. Last year, we introduced cider, hard seltzers, kombucha, and ready-to-drink cocktails. This year, we’re bringing craft spirits into the fold.

The Distilling Experience will showcase breweries producing spirits, giving you the chance to introduce your craft spirits to a new audience and network with other innovators. If your brewery makes spirits and distributes them in Colorado, we want you!

Note: Space is extremely limited and available on a first-come, first-served basis.

Learn more.

The Big picture

GABF is evolving and it’s the perfect stage to showcase your business and products. Don’t miss out on this incredible opportunity to highlight what you do best—and give your team a memorable experience!

  • Festival dates: Oct. 9-11, 2025
  • Early booth registration (members only): May 13-June 3, 2025
  • Open booth registration: June 4-July 11, 2025
  • Competition registration: June 10-27, 2025

View all competition and festival information.

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